Jfrog -
Design system lead
January 2024 - present
As a leader of the design system project, I designed and built Jfrog's component library, style guide, and documentation, improved design-dev processes and mentored all design teams on the best design practices.
Connecteam -
product designer
2022 - 2024
I Built Connecteam's component library and style guide. As a product designer my main focus was chat, feed and everything involved with admin-user management and permissions.
DeviantArt -
Design system lead
2020 - 2022
Leading DeviantArt's design system processes. Building DeviantArt's components library, fixing and aligning legacy design gaps and improving work processes between developers, product managers and designers.
DeviantArt -
Product designer
2018 - 2020
Taking part in redesigning DeviantArt's brand.
As a product designer my main focus was communication capabilities within the platform, like chat and feed.
Wix ADI -
Product designer
2015 - 2018
As a founding member of Wix ADI team, I helped building the system's design capabilities mostly working on the smart coloring system.
Wix Editor -
Product designer
2014 - 2015
Joined the founding team of the new Wix's site builder - Editor 1.4.
I designed the 'Add panel' which was the main feature of the platform.
Wix studio -
Web designer
2013 - 2014
Designing Wix's website builder templates, from collecting inspiration through creating a visual story, UI and full website flow.
Gitam BBDO -
Art director
2012 - 2013
Creating the conceptual and the visual infrastructure for the advertising media platforms like press, billboards, digital media and guerrilla advertising.
Education
B.Des Visual Communications
Bezalel Academy of Art and Design
2007 - 2011
Languages
Hebrew - Native
English - Excellent
Arabic - Basic
HTML, CSS - Basic
Military service
Field Artillery School NCO
2002 - 2005